Thursday, October 16, 2008

Political delay for game six

Forget rain delays, we'll potentially experience our first political delay for this year's World Series. Barack Obama's campaign has a deal with Major League Baseball in place for a 15-minute ad that will push back the start time of game six of the World Series from 8:22 p.m. to 8:35 p.m., or later.
This massive hypothetical inconvenience to the world of baseball fans is notable for a few reasons. First, this would be the first time a network has moved the start time for an event back due to political advertising. Second, the World Series will likely involve the Phillies (already in) and the Tampa Bay Rays, both of whom sit in key swing states in this election; whether the Obama campaign will be willing to take the marginal risk of offending the public of either state in exchange for "roadblock" coverage on all four major networks for their ad is a legitimate question. ("Roadblock" meaning on all four majors at once, meaning you'll have to flip to the Food Network for a few minutes to get away from it.)
I have to say, this is probably a good move on Obama's part, especially considering that a very small segment of the audience will be upset by a later start time. Game six is no guarantee, however, so John McCain should work on snapping up games one through five, asap.

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